IPEVO Trademark Usage Guidelines
- 1. Introduction
IPEVO, Inc. (“IPEVO”, “Company”, “we”, or “us”) considers its trademarks and logos to be among its most valuable intellectual property assets, which are associated with its reputation of providing high quality products and services. These Guidelines apply to your use of our trademarks and logos (each the “Trademark” and collectively the “Trademarks”) in materials that have been approved in advance by us. Strict compliance with these Guidelines is required at all times, and any use of a Trademark in violation of these Guidelines will immediately terminate any license granted with respect to your use of the Trademarks. These Guidelines are subject to change at any time and without notice.
- 2. Authorized Use and Usage Rules
We may provide you one or more approved Trademark images for you to use. You may use the Trademarks solely for the purpose expressly permitted by us and your use must comply with:
a) the most current version of all agreement(s) with us regarding your use of any of the Trademarks;
b) the most current version of these Guidelines and
c) any other terms, conditions, or policies that we may issue from time to time that apply to your use of the Trademark.
You may only use the master artwork provided by us when reproducing the Trademark and may not alter or distort the appearance of the Trademark in any way. You must maintain legibility of the Trademark and must not reproduce the Trademark in a manner that causes the Trademark to become illegible or blurry. Further, you may not use the Trademark for purely decorative purposes in any materials.
You acknowledge that all rights to the Trademark are the exclusive property of IPEVO, and we reserve all rights not expressly granted in these Guidelines. All goodwill generated through or derived from your use of the Trademark will inure to the sole benefit of IPEVO. You will not take any action that is in conflict with our rights in or ownership of the Trademark.
- 3. Rules for Proper Usage of Trademarks
Rule Example of Correct Usage Example of Incorrect Usage Distinguish mark from surrounding text by rendering in boldface type, italics, capital letters, underscored, or setting in quotation marks. IPEVO® document camera Ipevo document camera Use ™ for an unregistered mark and ® for registered marks near any of our Trademarks in the most prominent place where you use such Trademarks in any document or web page. IPEVO® document camera IPEVO™ document camera Actual mark must be used consistently in the form used and/or registered. IPEVO® document camera. IPEVO document camera® Use mark as adjective followed by the appropriate generic product noun describing the relevant product or service in all documents (except it may be used as a noun and in non-distinctive form when used in a trade name referring to the company but not to its products). IPEVO® document cameras are sold in the US Marks should not be used in the possessive form. IPEVO® document cameras are sold in the US IPEVO’s® document cameras are sold in the US Marks should not be used as verbs. Buy IPEVO® document cameras IPEVO® your document cameras Do not change the appearance of our Trademarks by abbreviating them, incorporating them into acronyms, changing their spelling, using them in parts, changing their looks, or using improper capitalization. IPEVO® IPEV® A notice identifying the mark and its ownership may appear but is not mandatory. For example: The IPEVO® mark is owned by IPEVO Inc. Do not place your company or school name, trademarks, service marks or product names immediately next to (or combined with) our Trademarks. Keep our word Trademarks distinguishable from the surrounding text – acceptable ways to do that include capitalizing our word Trademarks, enclosing them in quotes, and/or using a different font or style for our Trademarks. Buy IPEVO® document cameras Buy IPEVO document cameras Do not imitate our Trademarks, logos, logotypes, trade dress, or other elements of our product packaging and website in any of your advertising, product packaging, promotional and other materials. For example, in describing the IPEVO products in connection with your activities or promotions, do not use the typestyle we use for our logos so as to create an impression of association between IPEVO and your company or school. Not applicable Not applicable Do not use our Trademarks in a disparaging or degrading way. Not applicable Not applicable
- 4. Prohibited Uses of Trademarks
In order to ensure that you do not infringe our Trademarks, you should refrain from the following:
a) Using a Trademark in a manner that is likely to show or imply either an affilistion with Company or an endorsement by Company of specific companies, products, services, materials, courses, or programs without the permission of Company;
b) Using a Trademark in any materials that you create independently without the permission of Company;
c) Using a Trademark in a manner that is likely to confuse the public about the origin of products, services, materials, courses, or programs;
d) Using a mark similar enough to a Trademark that it could be confused as an IPEVO trademark, mark or name (considering visual, phonetic and connotations of the marks);
e) Altering, adapting, modifying, animating or morphing any Trademarks;
f) Using the Company name or Trademarks as the visual focal point of any materials;
g) Using a Trademark in a manner that is likely to dilute, defame, disparage, or harm the reputation or goodwill of Company;
h) Copying or imitating any Company trade dress, trade style, logo, product packaging, or the look, design or overall commercial impression of any Company website or other materials;
i) Registering or using any domain name that incorporates any Trademark or Company name;
J) Registering or seeking to register a Trademark or Company name, or any marks or name that could be confused with a Trademark or Company name; and
k) Using the Company name or Trademarks as all or part of a product, service, solution, program or company name.
- 5. Contact
If you are aware of any usage by any person of our Trademarks in violation of these Guidelines, please contact us at: firstname.lastname@example.org and inform us of such usage. If you have questions or concerns about these Guidelines, please email us at: email@example.com.